A web agency for sites that need to produce real results.
Smartshift works with companies that have a WordPress to clean up, a Shopify to stabilize, a design to rebuild, or processes to automate. The starting point is whatever is blocking you today.
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WordPress, Shopify, design, and automation.
We don't start from a technology we want to sell. We start from a problem to solve on the current site.
Sometimes it's a WordPress to fix. Sometimes a store to migrate to Shopify. Sometimes a homepage that doesn't convert, or a form that never reaches the CRM. The decision comes from the field: whatever is blocking comprehension, sales, or day-to-day operation.
Bertrand Dumast runs Smartshift from Versailles, where the company has been incorporated as a SAS since January 2024. Twenty years of B2B digital projects, without routing everything through ten intermediaries.
His background maps to the agency's three pillars: almost seven years at Kaliop, an e-commerce agency partnered with Magento and Akeneo, working on catalogs and product data for fashion, cosmetics and B2B brands. Then seven years at Amazon Web Services, supporting major French companies through their digital transformation. Today he is also co-founder of Zylio, an AI platform applied to procurement.
One point of contact who knows the file. Decisions tied to a real business goal. A site your team can maintain on their own once the project is delivered. No opaque subcontracting, no promises disconnected from the code.
Get a review of my siteWhat you should be able to expect from the project.
Pragmatism
We start from your site, your team, your budget, and your technical debt. Then we choose.
Clarity
You know what has been done, why, and what still needs to be decided. No black boxes.
Business impact
A page, a store, or an automation has to serve sales, efficiency, or service quality.
Handoff
We deliver the project with the guidance your team needs to stay in control.
Let's talk about your current site.
Send the URL, the main blocker, and the project you have in mind. We'll reply directly.